Dynamic, fast-paced beach volleyball format will return to Utrecht in August
King of the Court will return to Utrecht, Netherlands for the third time on August 25-28 2021 to host some of the best international beach volleyball players from around the world with forty teams battling to be crowned the Queens and Kings of Utrecht.
The prize money for the competition will be doubled compared to last year’s edition, totaling $ 100,000. The tournament will again be held in a COVID-19-proof stadium. 450 to 900 spectators per session will again be able to safely enjoy and experience an international beach volleyball event with a unique format.
The King of the Court event format made its international competition debut in Utrecht where Sportworx, in collaboration with the FIVB, has since continued to develop the concept into an entertaining, highly competitive and energetic beach volleyball format.
Last year, the event was a big hit with beach volleyball fans with visitors rating the event 8.9 out of a possible 10. The event was broadcast live in 24 countries and was televised in over 135 countries. In addition, live streams of the event have been viewed over one million times.
The remarkable success of the event on both an entertainment and sports level have enabled Sportworx to join forces with a new title sponsor for the event who will be announced at a later stage.
A total of twenty teams per gender will play for the titles of Queens and Kings of the Court, dethroning Marco Krattiger and Florian Breer in the men’s tournament and Brazilians Agatha and Duda in the women’s draw. The tournament will be held in the week after King of the Court makes its German debut in Hamburg on 19-22 August.
FIVB President Dr Ary S. Graça F° said:
“The FIVB is delighted that Utrecht will once again host this incredible event after a very successful edition in 2020. King of the Court is a young and dynamic format which is enjoyed by our talented athletes and passionate beach volleyball fans worldwide, and it is a fantastic way to further grow the popularity of the sport. It is a pleasure to be working closely with Sportworx on developing this new and exciting beach volleyball format which has huge potential.”
City Councilor of Sport of the City of Utrecht Maarten van Ooijen said:
“It is very nice that in this time, in which sport and exercise are all the more important, events can take place in a way that is corona-proof. I look forward to seeing many sports fans in Utrecht again.”
Sportworx CEO Wilco Nijland said:
“Our King of the Court 2020 edition was a great success in a difficult time during the pandemic. It was kind of our international breakthrough. We reached and entertained so many people around the world. This makes us proud. We all have one main goal and that is to deliver this great event again to our worldwide King of the Court fanbase and in particular the fans in the Netherlands, in our hometown Utrecht! This is going to happen! Sportworx is also very proud to have been able to sign with an internationally renowned company as our new title sponsor in challenging times due to the worldwide pandemic.”
Nevobo Director of Sports Development and Events Michel Everaert said:
“It is great to see that Sportworx is once again able to organize this top event in Utrecht. Important for Dutch volleyball and exciting for the fast-growing Utrecht beach volleyball community. It is special to see how quickly King of the Court has become a household name nationally and internationally and is particularly popular with young people. Sportworx deserves a very big compliment for this, but the role of the city of Utrecht should also be mentioned. This edition will be the third edition of King of the Court in Utrecht, which means that Utrecht is internationally seen as “the Capital of King of the Court”. We are very happy to welcome this top event in the Netherlands and hope that this is the prelude to much more.”
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